BRAND REDESIGN

Westin

DATE:     2018

No matter what obstacles travel puts between you and your well-being, our signature wellness programs are thoughtfully designed to help you soar above it all. Stay well at Westin Hotels & Resorts, a place where together we can rise. 

CLIENT:   Westin

ROLE:     Art Direction | UX | Design

AGENCY: Marriott International

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Emotionally connect with guests and customers by empowering them to take back control of their well-being while traveling and extend that promise to before and after their stay as well. 

 

Our messaging embodies the commitment to providing a refreshing environment, thoughtful amenities and revitalizing programming that foster a sense of well-being. Active, energizing and clear, our voice supports our brand promise of empowering a better you.

FONTS

BRAND FOUNDATION

DIGITAL BRAND PALETTE

DIGITAL STANDARD PALETTE

THE HOMEPAGE

Westin